Plan the audience, message and destination
Keep each campaign focused on a clear goal.
Set the campaign goal
Choose one goal for the campaign.
Match the audience
Select the relevant group and confirm the permissions needed to contact them.
Connect the destination
Use a destination that explains the same offer.
In your business
Hair Salons
A practical campaigns example for your salon.
Frequently asked questions
How do I choose a campaign audience?
Start with the people for whom the message is useful, then check whether you have the appropriate permission to contact them through the chosen channel. Explore client context.
Can one campaign use both email and SMS?
Email and SMS can play different roles in the same promotion, provided your setup supports both and the recipients have the appropriate permissions. Explore email campaigns.
What should I review after a campaign?
Review the outcome that matches the goal, such as enquiries, bookings or product orders, using the reporting available in your setup. Explore trend analysis.